Tuesday, 18 November 2014

Glo launches exclusive ringback tunes for customers

Globacom subscribers have the exclusive privilege of downloading the latest songs of some of Nigeria’s hottest artistes as caller ring back tunes, as the operator has just added new set of music titles to the collection of songs on its Caller Ring back Tone (CRBT) platform.

By this development, Glo Mobile subscribers have exclusive access to many of Nigeria’s most anticipated new music releases from popular artistes by simply subscribing to Glo Mobile’s Caller Ringback Tune platform.
 
L-R Globacom Ambassador, Bez; Brand Specialist, Globacom, Bolanle Lawal; Head, Special Promotions and PR, Globacom, Bode Opeseitan; Globacom Ambassador, Naeto C; Head, VAS Commercial, Globacom, Viswanath Nagasai; and GloAmbassador, Sanni Danja at the launch of Glo Exclusive Caller Ringback Tunes in Lagos recently.
The exclusive songs are joining pre-existing titles of virtually all the popular music artistes in Nigeria on Globacom’s CRBT platform.
 
The newly rejuvenated platform was officially unveiled at a press conference at the company’s corporate head office in Victoria Island recently and later the same day at a well-attended Industry Nite in Lagos.

The artistes on the platform include cross-over highlife rave-of-the-moment, Flavour, and talented female artistes Omawumi, Chee, Burna Boy, MI, Naeto C and one of the best known artistes from the North, Sanni Danja.

Glo Ambassador, Naeto C on the hot seat at Industry Nite
lo Ambassador, Ego C on the hot seat at Industry Nite
Glo Ambassadors Sanni Danja, Ego and Naeto C (right) with Globacom Head, VAS Commercial, Viswanath Nagassai at Industry Nite
Glo Ambassador, Sanni Danja entertaining fans at Industry Nite
"Nigerians would readily recall that we blazed the CRBT trail in Nigeria over seven years ago when for the first time in Nigeria, we made it possible for our subscribers to download their favourite tunes and make them their ringback tunes. Others were to follow the trail, and today, Nigerian artistes net millions of naira in revenue from their music distributed by mobile operators in the country through the CRBT platform,” said Nagasai.

The songs that Glo customers can readily access include Flavour’s dancehall blaster, “Wake Up’, featuring Wande Coal; Omawumi’s latest release currently ruling the airwaves, “Megbele” in addition to her existing songs; Naeto C’s collaborative effort featuring Phyno, “China”; Burna Boy’s “Checks and Balance”; Sanni Danja’s “Alhaji” and Chee’s collaborative work with Olamide, “No More”.
 
Speaking at the ceremony, Naeto C said the capabilities of Glo’s CRBT are well above similar platforms by other operators, as Glo subscribers can shuffle their song collections and choose anyone for their callers. According to him, this and other innovations are the reasons Globacom is the leader in innovation in the sector.

Another artiste, Omawumi commended Globacom for generating revenue for artistes. She described the launch of Glo Exclusive as laudable and heart-warming.

CRBT MI Abaga on his own part said, “Glo has raised the bar with the exclusive caller ring back tunes by moving to the next level. It signals another dimension for Nigerian music”.

To download Flavour’s ‘Wake up’, subscribers are requested to text 300 to 7728, while they are requested to text 100 to 7728 for Naeto C’s “China”,  and 500 to 7728 for Omawumi’s ‘Megbele.’

Subscribers can download Burna Boy’s “Checks and Balance” by texting 200 to 7728; Sanni Danja’s “Alhaji”, by texting 400 to 7728; Omawumi’s “Megbele” by texting 500 to 7728, and Chee’s “No More” by texting 600 to 7728.
Globacom brand Ambassadors that graced the Industry Nite event include Naeto C, Burna Boy, Ego and Sanni Danja. They took turn to thrill fun seekers with the performance of their hit songs. They graced the hot seat, where they answered questions from fans in the club and on the social media.

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